Today we're going to look at a direct mail case study and learn a little more about how to market using direct mail.
Traditional "direct mail" is far from dead. In fact, with email and online marketing becoming more popular we get less and less direct mail in our mailboxes.
That means there's less competition than ever to grab your audiences attention.
Today's case study comes from Leo Hamel Jewlers. Leo is a good friend of mine and a very successful business owner. Not to mention an incredible marketer.
He's been using direct mail since he got started nearly 3 decades ago and we can learn a lot from him.
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Visit my website: www.jasonstapleton.com
Link to the USPS Direct Mail Page: https://eddm.usps.com/eddm/customer/routeSearch.action
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