A Detailed Overview of PODA Lifestyle & Wellness (CSE:PODA) As They Go Public With 27,000+ Investors

PODA Lifestyle & Wellness is a company that just recently began trading on the CSE under the stock symbol $PODA. They're coming to market with a patented Heat Not Burn reduced risk smoking alternative that aims to have widespread adoption overseas as many smokers are looking to move away from combustible cigarettes, but are not drawn towards vaping as a means of quitting.

We sit down with their CEO Ryan Selby as he explains why this method of smoking has so much room for rapid growth among current smokers as they gear up for their first products to be on shelves in the summer of 2021.

To learn more: www.sagacitycm.com/poda

Important Aspects of the Interview:

1:00 - A quick overview of PODA Lifestyle & Wellness and their line of risk reduced smoking products
2:01 - Why they chose “Heat not Burn” as the focus of their company
3:20 - Ryan explains the current market for these products and how Phillip Morris has spent considerable amount of time and money to launch this segment of smoking with their IQOS brand
3:44 - Showcasing how these devices work, and how they’re different from traditional cigarettes
4:28 - Explains how well these products have been adapted and how they different from other alternatives like vaping
5:30 - An important statistic that points to vapes create new smokers while Heat not Burn products aim to convert existing smokers to reduced risk alternatives
7:18 - A very important comparison to the IQOS system and PODAs global patented superior closed-ended product that eliminates key drawbacks of IQOS
8:51 - Detailed overview of the PODA systems closed-ended product which is a first and only of its kind
12:18 - Ryan discusses their pilot facility, its capacity, and how they aim to scale as they grow
13:04 - When the first PODA product will begin hitting shelves, where, and which partners they're launching with

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